Bvlgari has been producing watches since the 1940's, but it was only in the 1970's that the Group made its debut in the fine watch-making sector, by introducing collections of watches to complement the creation and production of its jewels and silverware.
In the early 1980's, Bvlgari Time was founded in Neuchâtel, Switzerland.
It oversees the creation and production of all Bvlgari watches. In 1993, Bvlgari embarked on a strategy to selectively distribute its watches through the most prestigious retailers of the world.
In June 2000, Bvlgari reached an agreement with The Hour Glass for the acquisition of 100% of Gerald Genta S.A., Daniel Roth S.A., Swiss leaders in high-end watch making, and Manufacture de Haute Horlogerie S.A., the owner of the related manufacturing facilities. The Bvlgari acquisition gave rise to a new company named Daniel Roth and Gerald Genta Haute Horlogerie S.A.
The Bvlgari watches are for both men and women and are distinguished by a creative and contemporary style characteristic of all Bvlgari products.
The timepieces are created according to the most rigorous Swiss watchmaking quality criteria.